Monday 26 May 2008

Walls Wonderman and Frank Bellamy

I wanted to show two pieces of Bellamy's work that is little known but was seen by millions of boys and girls in 1969 and 1970: Wall's Wonderman! I know it appeared in Smash, Lion and in Valiant, but can you add to the list?

In January 1970 Lintas Advertising Agency approached Bellamy to produce two comic strip adverts for their character Wonderman, a superhero who doles out lollies and confuses the name of his super-powers! He meets Jimmy Carter - no, not the ex-President! - and a Walls Van driver and saves the day!

Walls Wonderman and the Martian Inferno

Walls Wonderman and the Bridge of Terror

Bellamy also produced some Point-Of-Sale material and fortunately Alan Davis saved a photo from destruction. It's obvious Walls Wonderman's right arm is vanished because something would be placed over it such as a label which is local to the shop selling it, or maybe some other purpose.

Walls Wonderman photo from Bellamy's studio - Thanks to Alan Davis
Although the three illustration adverts below show they were commissioned by Lintas, and elements look to be by Bellamy are they his work?
Foreign Stamps offer

Moon Stamps offer

Wonder-Kite offer
If you look at the comments below you'll see Peter mentions an animation. The History of Advertising Trust have one on their site.

Here are some other images, just to make sure you see them all. Which are Bellamy and which are influenced by his initial concepts is hard to say. I'm open to comments.

Funundrum competition
Thirst-quenching Woppas
Walls advertising tin sign



Peter said...

Lintas commissioned Fredric Film Productions to make an animated TV commercial featuring Walls Wonderman (must have been about 1971?). A piece of advertising artwork was provided by Lintas - I don't think it looked particularly like Bellamy's work - and the animators made a brave attempt to work in the superhero style, but were a bit out of their depth.

Stills were made from scenes in the ad for promotional purposes, and it looks possible that the artist who prepared the last 3 pages may have referenced the poses - although completing them in a more accomplished line.

Dread to think who was responsible for that awful kite pose, though!

Norman Boyd said...

Hi Peter
Thanks for the addition.
You sound as if you worked in the industry at some point. Feel free to email me with a few more details

Peter said...

Yes, that advert on the History of Advertising Trust site is the one we made. I worked on it doing the inbetweens for animator Bill Hopper. Leslie (Jock) Boyd did the effects work. We kept the starry background negative and used it again years later as the packshot background for an arabic Pif Paf commercial.

Norman Boyd said...

Hi again Peter, Thanks for the further comment. We Boyds get around! No direct relation that I know of!. Thanks for the name of the animators.